
Brand Beats
In todays fast paced world where attention spans are fleeting and competition is fierce, building a brand that not only captures attention but also resonates deeply with your audience is more important than never.
​
Explore articles on the history of branding, fundamental branding concepts and how design has shaped the way entrepreneurs build brands for sustainable growth in the 21st century.
"Creating a strong and trust worthy brand is critical for businesses looking to make an impact. From fitness apps to health supplements and wellness centers consumers are constantly bombarded with options and so your brands ability to stand out depends on how well you connect emotionally, communicate your expertise and build a community that believes in your values." Franklin Aling, Designer and Brand Strategist.
"As a career coach your brand is more than a business identity, it’s a reflection on the transformation you offer your clients. In a field where individuals seek clarity, direction and personal growth, your brand must convey trust, expertise, and a clear vision for success. As a career coach you need to stand out, build client confidence and a lasting relationship for sustainable growth."
In the hospitality industry branding is more than just logos and marketing, it’s about creating memorable brand experiences that leave a lasting impression on guests. Your brand should evoke a sense of trust, comfort, and delight whether it’s a boutique hotel, travel company or a restaurant.